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First take a look at what Google has to say about the new policy :
In short what it allows them to do is to share information between services and see you as a single user. That means whatever Google service you use, you will be the same single user and not have multiple names for each service! It also means that Google can see more of what you do and make more sense of what you do online. This will obviously give better search results and a better user experience on the whole.
Finally the best part of the change is that it integrates all of Google's services under a single policy. It makes it easier to read (If you ever decide to do so)
But that is all that can said for the change.
For one thing many people are angry (To say the least) at the changes! The new policy might nor even be legal in Europe and an investigation is underway about it "Google privacy changes 'in breach of EU law' " (It should be noted that the EU had asked them to postpone the introduction of the new policy to let them study it more closely "Google to EU: Delay? No Way!").
Too Much Power :
Though Google was already monitoring us this effectively gives them a lot more power to do it! Many are concerned that this might be too much
When i read the new and old policy i found the old one to be more precise in what they meant. The new one just glossed over many of the things that were discussed in detail in the old policy.
For example :
Old policy it was stated "If we use this information in a manner different than the purpose for which it was collected then we, prior to such use ask for your consent"
If you have privacy concerns then this is Google's answer :
People have different privacy concerns. Our goal is to be clear about what information we collect, so that you can make meaningful choices about how it is used. For example, you can:
But whatever the case the new policy is here to stay and we have to live with it. Is there a way out of all this? Yes, stop using Google! But that is almost impossible and I for one am happy to give my details as far as they don't give it away!
Pls understand that I am not an expert on privacy policies and what i have written are the opinions i have about the policy!
Feel free to share what i have missed or if you disagree by leaving a comment!